Outdoor-activities can have negative consequences on nature and landscape. Following the "Swiss Landscape Concept", the people should be fostered towards a nature- and landscape-protecting behaviour. Authorities and Sports-Associations tried to reach this aim by giving informational advices, but without any proven success.
This new social research project located at the WSL`s section "Landscape and Society" is dealing with the development and evaluation of behaviour changing strategies, encouraging environmentally responsible behaviour. The analysis of the motivation of outdoor-activists and their attitudes towards nature and landscape will serve as a basis for the development of intervention experiments.
- What are the motivational reasons and backgrounds for nature and landscape-orientated leisure-activities?
- Do outdoor-activists have the willingness to change their behaviour in order to protect nature and landscape?
- Which concrete strategies can help fostering sustainable changes in attitudes and behaviour in an effective and efficient manner?
There will be used a Combination of several research strategies:
- qualitative (expert) interviews
- epresentative (nation-wide) written survey (standardised questionnaire)
- Interventions (experimental design), to test behaviour-changing strategies.
These data will provide information about the motivational structure of outdoor-activists and will support the development of strategies fostering nature and landscape protecting behavior.
- Christina Zeidenitz (Project-executive)
- PD Dr. H.J. Mosler (PhD-supervisor)
2001 - 2004